The ISPO Textrends Jury Meeting for Spring/Summer 2027 set the stage for what’s to come, with a strong focus on innovation, sustainability, and performance. The jury selected standout products across six categories and, beyond judging, tackled key industry issues—from new legislation to circularity, biodegradability, and synthetics—making this season’s insights more relevant than ever. The winners will be presented at ISPO Shanghai 2025 before the industry gathers for ISPO Munich 2025, taking place 30. NOV. – 02. DEC. 2025.
Directly to the insights of the jury meeting:
Voices from the jury – what the experts say about the season
Communication & education – where the industry still has room to grow
Caution on “biodegradable” – misunderstandings around a buzzword
Synthetics vs. Natural Fibers – misleading comparisons and real facts
The call to action continues – why circularity isn’t a walk in the park
The ISPO Textrends jury met once again to judge and deliberate the applications submitted for Spring/Summer 2027. With much debate, shared knowledge, and new implications for the industry, the outcome was unanimous in selecting the Best Product and TOP 10 products in six different categories.
Key trends for the season were the emphasis on cool touch, UV+, wellbeing, lightweight performance, and a new level of technicity. Spring/Summer is never the most creative of seasons due to companies prioritizing the winter season, where more high level functions are required. However, this season’s meeting didn’t disappoint, as many applications stood out from the rest.
The jury meeting, as always, was a combination of professional collaboration, camaraderie, listening and learning, and rapt discussion with laughter; everyone involved loves this industry and only wants the best for it. With the products selected, the winners will be announced in May. In this session, the jury sat to discuss improving the industry and taking it to the next level.
What makes the jury unique is the level of expertise from all sectors of the textile industry. We all take an honorary role in participating in the jury meeting, and with a combined average year of experience of 200 plus! They won't mind me sharing that. We all have something to offer to guide the textile industry in improving.
Voices from the jury – what the experts say about the season
Whilst we discussed the key trends and developments during the blind judging, which was conducted on individual iPads to clarify the results, it was the first time we all decided to sit down and discuss earnestly problems occurring in the textile industry and how we could overcome them.
Communication & education – where the industry still has grow
It was clear at this jury meeting that applications aren't shouting out sustainability claims. This could be down to sustainability running throughout their production line or due to the new legislation coming through.
"Well, now it's the green claims under the EU Green Deal," explained Kutay Saritosun, director of brand services at bluesign. "The green claims are coming. You can't say eco-friendly. So, in certain words, you won't be able to use it. A third-party organization must back up any claim you make on the garment. You have to prove it. And then there are certain things you can't use," he said.
The vision of the EU Green Deal ESPR is that by 2030, all textile products in the European market must be durable, repairable, recyclable, and produced respecting social rights and the environment alongside other requirements.
Caution on “biodegradable” – misunderstandings around a buzzword
Biodegradable characteristics are becoming a popular self-explanatory term for both the industry and the consumer, but are they being interpreted correctly?
"Take care about biodegradable. Biodegradable is not a performance. We don't want these kinds of materials. We want materials to be circular," said Braz Costa. "Let's clarify. What is the importance of biodegradability? Just for two things. The first one is for technical textiles applied in agriculture or fishing. Second, to ensure that microplastics or microparticles generated by the garment will not be a problem in the ocean," he said.
The call to action continues – why circularity isn’t a walk in the park
The overall outcome of the meeting is that we as an industry should be moving towards circularity, but it isn't that easy. We are moving in the right direction, but much work still needs to be done.
"There are many moving parts for circularity, so many components, and the infrastructure is not happening yet," said Kutay Saritosun.
Now is the time for the industry to unite and communicate clearly with consumers, many of whom regard brands viewing them as paychecks. Respect is required for the environment and human-to-human contact in engaging with consumers and giving them the confidence to buy better, more durable goods with responsible end-of-life.